Pump Blonde Shampoo With Organic Argan Oil 250ml

Pump Blonde Shampoo With Organic Argan Oil is the 100% Vegan shampoo that helps to keep the yellow out of your blonde, extending the life of your color without needing a toner between salon visits. It features crushed violet pigments that neutralize style-ruining brassy and yellow tones. On the color wheel, purple is the opposite of yellow, which is why purple pigments cancel out brassy, yellow tones. One of the primary purposes of purple shampoo is to neutralize brassy blonde hair. Brassiness can also be caused by things like sun, hard water or heat styling tools. Pump Haircare brings you plant-based, salon quality hair care and treatments for everyday hair struggles. Sustainably created and made right here in Australia, every botanical ingredient helps to deliver superior results for your hair. 100% Vegan and Cruelty Free. It is free of sulphate, paraben, petroleum, oxybenzone's, mineral and palm oil, talc and drying alcohol.